Corporate Identity and Branding

John Anderson served as the Deputy Prime Minister of Australia and leader of the National Party from July 1999 to July 2005. During some of this time Suede Design worked on various different materials that were used for correspondence with his constituents.

This included letterheads, monthly newsletters, magnetised calendars, DL brochures, A4 brochures, handbooks and other materials. It was important to keep a consistent brand for all communications. Suede Design used local images, some shot by Georgie, and consistent graphics to communicate the National party messages and promotions.